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Global Augmented Reality Market To Be Driven By Technological Advancements In The Forecast Period Of 2021-2026

The new report by Expert Market Research titled, ‘Global Augmented Reality Market Report and Forecast 2021-2026’, gives an in-depth analysis of the global augmented reality market, assessing the market based on its segments like component, type, device, technology, application, and major regions. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.

Request a free sample copy in PDF or view the report summary@

The key highlights of the report include:

Market Overview (2015-2026)

  • Historical Market Size (2020): USD 15 Billion
  • Forecast CAGR (2021-2026): 42%
  • Forecast Market Size (2026): USD 122 billion

The global augmented reality market witnessed significant growth in the historical period due to increasing investment in technology and rising awareness among the end-use consumers. The North America region dominated the market in 2020. This domination can be attributed to presence of major players in the augmented reality market. The region is also at the forefront of technology adoption and deployment, along with Europe. Because of the increased acceptance of augmented reality technology in gaming and entertainment applications, the European Union is expected to rise significantly in the projected period. With the increasing adoption of augmented reality technology by key nations such as China and India, Asia Pacific is likely to emerge as the fastest-growing regional market in the forecast period.

Industry Definition and Major Segments

Augmented reality (AR) is a digitally augmented version of the real physical environment created by the use of digital visual elements, music, or other sensory stimulation given through technology. It is a developing trend among organisations active in mobile computing and, in particular, commercial apps.

Based on component, the market can be categorised into the following:

  • Hardware
    • Sensors
    • Semiconductors
    • Displays and Projectors
    • Position Trackers
    • Cameras
    • Others
  • Software

Based on the type, the market can be segmented into:

  • Marker-Based
  • Marker-Less
  • Location-Based AR

Based on the device, the market can be divided into three segments, such as:

  • Head-Mounted Display
  • Head-Up Display
  • Smart Glass

Based on the technology type, the market can be divided into segments, such as:

  • Monitor Based
  • Mobile Based
  • Near Eye

The market can be divided into following segments based on the applications:

  • Automotive
  • Healthcare
  • Military and Defence
  • Education
  • Retail
  • Engineering
  • Real Estate
  • Entertainment
  • Others

The regional market for augmented reality includes:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Explore the full report with the table of contents@

Market Trends

The growth of the industry is widely driven by the entertainment industry. As we witness the modern technological revolution, the need for augmented reality and its wide range of application in a variety of end-use is likely to drive the market in the forecast period. People’s growing preference for smartphones, smart glasses, and other handheld and wearable devices is driving the use of mobile augmented reality technologies to create immersive experiences. As a result, businesses are particularly interested in the potential of augmented reality technology to provide customers with a personalised and engaging experience in marketing and advertising. Several providers of augmented reality based solutions are cooperating with healthcare institutions to create augmented reality powered healthcare applications for a variety of objectives driving the market.

Key Market Players

The major players in the global market are Google LLC, Microsoft Corporation, PTC Inc., Epson America, Inc., Apple Inc., and Lenovo Group Limited, among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.

About Us:

Expert Market Research is a leading business intelligence firm, providing custom and syndicated market reports along with consultancy services for our clients. We serve a wide client base ranging from Fortune 1000 companies to small and medium enterprises. Our reports cover over 100 industries across established and emerging markets researched by our skilled analysts who track the latest economic, demographic, trade and market data globally.

At Expert Market Research, we tailor our approach according to our clients’ needs and preferences, providing them with valuable, actionable and up-to-date insights into the market, thus, helping them realize their optimum growth potential. We offer market intelligence across a range of industry verticals which include Pharmaceuticals, Food and Beverage, Technology, Retail, Chemical and Materials, Energy and Mining, Packaging and Agriculture.

Informes de Expertos (, the Spanish variant of Expert Market Research, is a platform that offers market research and consultancy services to a broad clientele base across Spanish speaking countries. With our primary focus on the Latin America and Spain markets, our research experts provide relevant and actionable insights into the markets and track major trends, economic developments, and global trade data.

Determined to bring client satisfaction, we make sure that our tailored approach meets the client’s unique market intelligence requirements. Our syndicated and customized research reports cover a wide spectrum of industries ranging from pharmaceuticals and food and beverage to packaging, logistics, and transportation.

Media Contact

Company Name: EMR Inc.
Contact Person: Sofia Williams, Corporate Sales Specialist – U.S.A.
Toll Free Number: +1-415-325-5166 | +44-702-402-5790
Address: 30 North Gould Street, Sheridan, WY 82801, USA
City: Sheridan
State: Wyoming
Country: United States

Also, Check Procurement Intelligence which provides you Infallible research solutions.

*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.



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